Tag: persuasion

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freakonomics.com > Robert Cialdini and Stephen J. Dubner
How to Get Anyone to Do Anything
26 may. 2021 - The social psychologist Robert Cialdini is a pioneer in the science of persuasion. His 1984 book Influence is a classic, and he has just published an expanded and revised edition. In this episode of The Freakonomics Radio Book Club, he gives a master class in the seven psychological levers that bewitch our rational minds and lead us to buy, behave, or believe without a second thought.
 · influencing · persuasion